I spent a lot of my early marketing career working with premiership football clubs, global sports associations and high profile broadcasting companies.

I specialised in marketing their digital products and my accolades include opening the first ever premiership football shop on social media and launching the first ever football club app!

I traveled Europe giving keynote talks for Fifa and working with the most demanding clients in sport. I loved it!

But life changed when I had my first child and after a period of terrible mental health, I invested in myself and bought a franchise.

Over the years, I built my own business and helped others do the same, eventually working as Managing Director for a national franchise and supporting franchisors from a range of industries to grow their franchises in an ethical and sustainable way.

Now I help businesses to franchise and franchises to grow. As a self confessed marketing geek, I absolutely love helping my clients make a bigger impact!